Why you’re not generating and converting leads

I have a website that is getting traffic. It offers a great ebook that people can download by giving me their name, email and phone number. So far no one has. 🙁

Does this sound familiar?

There’s a reason you are not generating leads. If you’re generating traffic but no one is downloading your ebook or report, something is missing.

4 Shortcuts to Ensuring Your eBook Keeps Getting Downloaded

It must have felt so great to have finished writing your eBook. Especially if you gave your everything to write it: blood, sweat, time, tears and probably a lot of coffee.

But you know what ruins this feeling of accomplishment?

When you put your eBook front and center on your website or on the Kindle Store -- and no one downloads it.

How to Build Your Business with Quality eBooks

If you’re a business owner who wants to carve out a marketing niche by providing quality and unique content that engages and informs, publishing an eBook is one of the most powerful marketing tools in your toolbox.

“But what do I stand to gain by investing all that time and effort into writing an eBook that I’m just going to give away?”  

It’s a valid question, and one we can answer with measureable benefits.

4 Statistics that prove great websites mean increased profits

We sell great websites, so of course we’re going to tell you they’re good for your bottom line. But if you’re looking for percentages and dollar amounts to benchmark what a “great website” is capable of, this is the list for you.

Every marketing campaign -- whether it’s in print or online -- is about grabbing people’s attention, convincing them you’re the best at what you do, persuading them to buy what you’re selling, and bringing them back for more.

What is a sales funnel and why is it important?

One of the most common questions that I am asked by clients is, "What's the most effective marketing technique which will get me leads?" Unfortunately, the question is impossible to answer. It assumes that there is one technique that will turn someone who has never heard of your business into a paying customer.

How to improve your lead generation with eBook campaigns

In a world where Kindles and tablets are a dime a dozen, an “eBook” might mean something different to a business owner than it does to the average consumer. Instead of electronic copies of books that have printed counterparts, eBooks in the digital marketing field are totally original pieces of content, offered by websites, with information and visual elements that instill confidence in the reader about the eBook’s creator.