Large companies spend big when it comes to reputation management strategies. Think about some of the most well-known brands and you can guarantee that a lot of thought goes into how established and would-be customers view these brands and the wider company reputation.
Think about the last time you were going out for dinner and wanted to try a new restaurant. Why did you choose that restaurant? If you are like most people, you probably searched online or looked at various review sites for a restaurant with good to great reviews and therefore a good reputation.
As an entrepreneur, it's up to you to make sure that your company has the best reputation possible. This sounds like an easy enough idea, but the actual execution of it is more complicated. Creating the best possible reputation involves work on both your online business reputation and offline reputation.
Are you hungry to grow your business via online marketing? Here’s a little secret: Opportunity will grow in proportion to the size of your network. Notice how wealthy people build large networks of successful friends? These people know the great secret of success.
Have a look around at all your favorite blogs and you'll see they all have thousands of followers. You can usually tell because they will get over a hundred comments every time they post a new article. If you read the article you will realize it's not even that good.
If you run your own business, you more than likely take great pride in offering a service to your customers in a manner that exceeds their expectations. We all know that a good reputation in the community goes a long way towards earning repeat business and lifetime customers.
No business ever wants to see a negative review appear on popular review sites like Google+ Local or TripAdvisor. Unfortunately for most businesses, receiving a negative online review is going to happen.
By now, you’ve learned that you cannot ignore negative online reviews, and most online review sites will not let you delete them.